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City Central : ウィキペディア英語版
City Central

City Central is a Business Improvement District (BID) representing approximately 630 businesses in the retail and leisure heart of Liverpool city centre. The BID covers 49 acres and includes 61 streets: Bold Street, Church Street, Lord Street, the Cavern Quarter, Whitechapel, Williamson Square, Queen Square, Ranelagh Street and all inter-connecting streets. Key shopping centres located within the City Central area include: Cavern Walks, Clayton Square, Metquarter and St. Johns.
The BID raises a 1.2% levy on the annual business rates of its members to fund a five-year programme that enhances the public services of the local authority to provide a safe, clean, attractive and well promoted trading area within Liverpool city centre.
Its core aim is to enhance the experience for shoppers, visitors and workers to the city centre and establish the high standards necessary to support Liverpool’s reputation as a premier European city.
The BID sits under the umbrella of Liverpool BID Company and is a company limited by guarantee. It reports quarterly to an Executive Board and also to an Operating Board whose members are re-elected annually at its A.G.M. The BID will seek to enter a third term through a ballot of its members in May 2013, which would run until October 31, 2018.
In November 2013 the Chief executive Ged Gibbons was suspended, no explanation was given.
==History==

The concept of BIDs originated in North America where the initiative was developed in the 1970s.
In the UK a national BID pilot program was launched by the UK Government through the Regional Development Agencies. Liverpool Stores Committee and Liverpool City Council applied to establish City Central as a pilot BID in 2003.
The pilot period allowed businesses to understand the advantages and the role of BIDs within city centre management. Moreover, it gave enough time to develop business consultations, elaborate a proper business plan and strengthen networking and partnerships. Safety, event and marketing initiatives were established as tasters of a fully fledged BID.
After the approval of the Business Improvement District Regulations in 2004 by the UK Parliament, the creation of a proper BID was possible. The ballot took place in 2005 for a period of 3 years. City Central won the ballot with 62% in favour by numbers and 51% of the rateable value.
The second ballot was in 2008 for period of 5 years. City Central influence area was increased in the second ballot due to Bold Street joining the BID. In the second ballot City Central 64% of the businesses were in favour and 68% by rateable value.〔

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
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